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FOR IMMEDIATE RELEASE
CONTACT: Chris Therkildsen
PHONE: (800) 315-0420
NATIONS PHOTO LAB TEAMS UP WITH LEADING ONLINE RICH MEDIA PROVIDER TO INTRODUCE HUMANIZED INTERACTIVITY TO PHOTOGRAPHY INDUSTRY
Owings Mills, MD – October 9, 2008
Owings Mills, MD – With the Internet making it as easy as clicking a button for customers to pick and choose from businesses all over the world, a budding Owings Mills-based professional photo lab faced a challenge to compete with and stand out from the rest of the World Wide Web.
Coincidentally, Nations Photo Lab (www.nationsphotolab.com) was not far – in fact, just a few suites away within the same business complex – from Rovion (www.rovion.com), a leading provider of online rich media solutions that has worked with major companies including CBS, Toyota, GM and the NBA. The two companies have now teamed up to introduce humanized dynamic content to the ranks of the photography industry.
To bring its Web site a notch above the rest, Nations Photo Lab enlisted the help of Rovion’s InPerson™ technology, a seamlessly integrated online video spokesperson service, to fully engage and provide direction to customers while making their online experience quick, easy and more comfortable. It is not uncommon for customers to be reluctant to call a company’s customer service line when they need help. But Nations Photo Lab is thrilled to be able to provide a whole new level of assistance and convenience to their customers with the addition of an InPerson™ spokesperson.
“When the launch of our redesigned Web site takes place in late October, we are confident that the addition of the InPerson™ technology will bring a new level of interactivity to our customers and raise the bar for Web sites in our industry,” says Chris Therkildsen, Marketing Director at Nations Photo Lab.
“We have excellent customer service for those who contact
us, but for those customers who are reluctant to call in;
this technology will provide them with the direction and
insight they desire without having to pick up the phone.”
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Headquartered in Owings Mills, MD, with an office in Los Angeles, Rovion is the leader in creating technologies that humanize the delivery of content to online audiences. Rovion helps leading brands – from start (production), middle (hosting and streaming), to end (reporting) – create an emotional connection with their online audiences, leading to increased response rates, retention and revenues. InPerson spokespeople appear seamlessly on top of other website content, outside of the four walls of traditional video players, to bring messages to online visitors in a more personal and engaging way.
About Nations Photo Lab
Nations Photo Lab is a leading provider of premium photofinishing products and services for professional photographers, emerging professional photographers, and corporations, based in Owings Mills, MD. Nations Photo Lab prides itself on superior quality, extremely competitive pricing, fast turnaround time, and unparalleled customer service. Additionally, they stay on top of the quickly evolving digital photography industry and only use state-of-the-art machinery and technology to introduce new products regularly to meet the specific needs of their clients.